Soul to Soul in the press review
24 June 2026
Press coverage of Soul to Soul: *La Nazione Firenze*, *Corriere Fiorentino*, the City of Florence and RTV38 report on the event at Palazzo Strozzi.
We want to help transform the world of work towards a dimension that is humanly sustainable and fair, where each person is first and foremost conscious and responsible leader of itself.
A working world populated by trustworthy, transparent, competent leaders who act with honesty, integrity and solidity and who grow their organisations by building on these values.
We are a group of professionals specialising in cognitive neuroscience e behavioural change to support working people and their organisations.
We use models based on the scientific data of Cognitive Neuroscience e Neuroscience of Organisations to foster the performance and well-being of individuals in the world of work.
We work on the development of people's functioning mechanisms (Knowing How to Be) and their competences (Know-How), so that they can work better and be better.
Our methods and tools are designed to address the concrete challenges of the world of work.
From advanced assessment methods to tailor-made coaching programmes, each tool was developed to improve the performance and well-being of individuals and organisations.
The scientific basis we refer to is the Cognitive Neuroscience. It is an emerging, multidisciplinary field of research that observes human behaviour and brain functioning in the work sphere to support people to work better and be better.
Our publications on Instagram ⏩
Press coverage of Soul to Soul: *La Nazione Firenze*, *Corriere Fiorentino*, the City of Florence and RTV38 report on the event at Palazzo Strozzi.
On 27 May 2026, in the Sala Altana at Palazzo Strozzi, the Business Awareness Institute launched a discussion on secular spirituality in the context of work, art, science and philosophy.
Staff turnover refers to the rate of employee turnover within an organisation. It can be classified in various ways.
The skills and visions of Business Awareness Institute are at the service of your business and professionalism.
People, leadership, organisation and artificial intelligence: BAI supports the evolution of research with tools based on neuroscience.